Designed for girls, created by mothers

GirlZone is based on fun, originality and the encouragement of discovery: it’s the place where girls can come to unleash their sparkle and explore their own style.

That’s why we’ve created GirlZone – an emporium brimming with high quality, sparkling and inspired jewellery, beauty products and accessories: all the things girls truly love.

Our Promise To You

As busy parents ourselves, we know how hard it can be to trawl the plethora of beautiful, funky, sparkling and adventurous products on offer to our girls, whilst also guaranteeing their quality.

For girls:

GirlZone is based on fun, originality and the encouragement of discovery: it’s the place where girls can come to unleash their sparkle and explore own their style.

For Mums:

Our mandate is to give girls a strong choice of trending products whilst giving you peace of mind that everything we sell not only meets our girls expectations but also our own discerning standards, including ethical sourcing.

Appealing specifically to 4-11 year olds, we have filtered our age-appropriate products to make your search smart and efficient, whilst giving girls plenty of choice to discover and develop their own style direction. It’s the start of their journey: let’s make it a good one.